Created by Dr. Destiny Thomas, this white paper is a detailed overview of the insights and research that informed the structure, desired outcomes, and experiences that were included in the BBSP Fellowship for Critical Leadership in Transportation.
On August 27, the National Association of City Transportation Officials (NACTO) released their long-anticipated 2019 snapshot of the number of trips taken with shared micromobility. Check out their report to see what changed in 2019!
Well-considered data metrics should enable bike share operators to identify equity gaps and to support program evaluation, including what is working, what isn’t, and why. However, common sources of data for many systems, periodic member surveys and usage data, may
Marketing is an important tool in sharing the existence, benefits and details of bike share equity programs, such as available discounts. This is especially important to bringing in new users. How do you get the word out about your system,
Running an equitable bike share system starts with equitable practices at the hiring stage and in ongoing training of staff. Many operators have made explicit commitments to hiring a diverse workforce. One element of this commitment is providing training and
Adequate, ongoing funding is at or near the top of the list of necessary resources for bike share equity programs. Funding may be needed to subsidize riders or memberships, purchase equipment, hire staff, support community partner organizations, fund marketing campaigns,
Technology-enabled new mobility options such as e-scooter and bike sharing, along with online/mobile information, reservation and payment platforms, are transforming how people conceptualize and navigate cities. Technology offers the potential of expanding connections to jobs, education and social opportunities on
Community partnerships help cities to bridge gaps between bike share equity programs and the communities that they’re seeking to serve. Partners play many roles: from guiding initial equity program development, to organizing community connections, and on through program delivery and
Cities and bike share operators should have equity policies that direct or guide the system to serve residents equitably, including making the system accessible to traditionally underserved communities. At its core, equity means understanding and providing people what they need