Technology-enabled new mobility options such as e-scooter and bike sharing, along with online/mobile information, reservation and payment platforms, are transforming how people conceptualize and navigate cities. Technology offers the potential of expanding connections to jobs, education and social opportunities on an efficient on-demand basis. This potential could be most valuable to those who may have fewer transportation options currently, including lower-income residents, immigrants and communities of color. However, that same technology has pitfalls and can create new barriers. Knowledge of available options and how to access them, having a smartphone and cell service, and being able to pay for services are among key barriers that could prevent these communities from participating in bike share and maximizing the value of new mobility options and services.