Can Monthly Passes Improve Bike Share Equity?



Resource Author NACTO
Resource Date Tuesday, Sep 01, 2015
Resource External URL Click to Download

Adding monthly membership options to bike share pricing plans may increase bike share enrollment, especially among low-income potential riders, new research from NACTO finds.  NACTO’s second Equity Practitioners’ Paper, Can Monthly Passes Improve Bike Share Equity, uses research from comparable industries, findings from focus groups, and reports from outreach ambassadors to explore the impact of bike share pricing structures on sign-up rates.  

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