Beyond Equity — A Strategy for Developing Critical Leadership in Transportation

Fort Worth Bike Sharing

Over the last 6 years, Fort Worth Bike Sharing has grown to include 46 stations and 350 bikes and recently added 50 electric assist bikes. They have been pleased with the popularity of the e-bikes but would like to encourage riders to use the bikes for alternative transportation and not just for recreation. FWBS has a social equity program titled “First Mile” that allows riders who qualify to purchase an annual membership for just $10. Over the past year, they have made a huge push through the use of community ambassadors to let people know about the program and sign riders up. Their mission is to enhance the community by providing an affordable, efficient, environmentally-friendly bike share program that complements the existing public transportation system and provides both residents and visitors a healthy, convenient way to move around Omaha. Now, they’ll be adding to that to keep ALL users safe.

Emergency relief work:

Fort Worth Bike Sharing (FWBS) offered free monthly memberships to essential workers, which included (but wasn’t limited to) those who work in the health care industry. To ensure reliability for those workers, FWBS even added more docks to stations closest to them. Their goal with this initiative was to provide a healthy, safe way for healthcare workers and essential employees to get some fresh air and de-stress. Here’s what else they did:

  • FWBS reached out to the grocery stores located near their stations to offer memberships to those employees as well.
  • Installed hand sanitizer dispensers at 12 of their most popular stations to help decrease the spread of the virus for their users as well as provide safety measures for riders and the general public when hand-washing stations are not available.